[media_details]

September 24, 2007

gratuite in sud-estul europei

Filed under: europa,gratuite,publishing,slovenia — iann @ 5:32 pm

austriecii si elvetienii [ringier] sunt promotorii ziarelor gratuite in sud-estul europei. inform media [parte a Vorarlberger Medienhaus] in Ungaria si Romania iar styria in Croatia si Slovenia. Styria Media lanseaza saptamana aceasta Zurnal24, primul cotidian gratuit din Slovenia. ei mai editeaza si un saptamanal gratuit cu acelasi nume [zurnal] si mai detin un sfert din a treia companie de publishing, Dnevnik care editeaza cotidianele Dnevnik [quality/ vanzari 59,000 copii] si Direkt [tabloid/ vanzari 20,000 copii]. styria deruleaza operatiuni si in croatia unde are un cotidian semi-gratuit [24Sata] si al doilea ziar ca tiraj si audienta, Vecernji List. Zurnal 24 va avea acelasi layout ca si 24 Sata [tabloid] insa abordarea editoriala va fi una de quality-newspaper [redactorul-sef a fost recrutat de la cotidianul de business Finance]. [via newspaperinnovation & extradienst].

promo: poti gasi masina de spalat vase la unicul magazin online de sapte stele din Romania –> marketonline.ro

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2 Comments »

  1. Gratuitatea ziarului inseamna un lucru: cumparatorii au devenit suficient de interesanti pentru advertiseri, incat un ziar se poate sustine numai prin reclame (un ziar ‘usor’, ce-i drept).

    Comment by Olivian Breda — September 25, 2007 @ 5:49 pm | Reply

  2. […] acelasi subiect puteti citi si: – cotidianele gratuite au aderenta si in croatia – gratuite in sud-estul europei […]

    Pingback by styria preia un ziar financiar in Croatia « [media_details] — January 4, 2008 @ 5:45 pm | Reply


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